Neilsen: Users Ignore Content That Looks Like Ads

Posted by & filed under Accessibility and Usability, Search Engine Optimisation.

Some people, myself include, thought this was perhaps stating the obvious, but apparently, if you make your Content look like an advertisement, the users on your site will ignore it. So is the conclusion of a recent study by usability guru, Jakob Neilsen. Neilsen’s study asked a group of users to look at the US… Read more »